Sample entries:

Open source software

is any digital creation that performs tasks and grants everyone free, universal access to its source code plus a license for anyone to improve, remix, and share that creation and its code in any conceivable way as long as they include a copy of the same license and honor its agreements.

examples:  Linux;  GIMP.


is a group of microscopic particles speeding up locally when other microscopic particles collide into them; any organisms affected will sense it as a temperature increase.

(Classic) Energy

is the 'colliding strength' of anything in motion.

When anything collides, part of its motion transfers to whatever it collided into – reducing its own colliding strength and increasing the other's by that much.

People harness such colliding strength to put electrons to use in moving parts of machinery and technology. That's electricity.

Energy can be harnessed from any motion: from the solar particles the sun radiates, to the winds caused by those solar particles colliding with air, to molecules sped up within a heated substance.


is a person who draws from the lessons of science to design and make useful things, for example architecture, computers, aerodynamic vehicles, chairs, running shoes, hemp technologies, the internet infrastructure, etc.

An engineer tries to calculate the proper balance of materials, structure, and energies necessary for a technology to perform in a certain way.


is a collection of web pages at a website where nearly anyone can edit most of its content. A website wiki allows visitors to add, remove, or change its content.

People collaborate on a wiki's content by altering it.

examples:  Wikipedia;  Open Source Ecology's wiki


is anything that usually accompanies a product or service to remind people of its source, so they won't confuse it with any sources of other products or services.

Trademark isn't about owning goods or services, it's about legally using a particular design, symbol, word, phrase, etc, to be identified and associated with the source of those goods and services.

partial sources:  personal research;  experience;  EllisLab blog


Whether you're an organization or a person, branding is how you shape interactions between any goods, communication, ads, etc, and your customers or fans -- on a human level -- physically, mentally, or emotionally.

best practices: A brand is not merely a logo or sensational media, nor marketing or tricks. Branding has grown to be more effective with people as an interaction that's as pleasurable and memorable and genuine as possible.

partial source:  Information Architects blog


is pursuing a challenging goal while able to deal with setbacks and failure along the way, with enough stamina to keep heading toward your goal and dealing with any setbacks in a constructive and timely manner.

best practices: Be OK with planning only the things you can, to get in the habit of winging it when something unexpected happens, so you're ready to manage or delegate anything and keep on going.

inspired by:  Sascha Kellert, and Santiago Rivera

Open source hardware

is hardware whose design is made publicly available so that anyone can study, modify, distribute, make, and sell the design or hardware based on that design.

source:  Open Source Hardware Association (OSHWA)